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  16.       
City Council Regular Meeting
Meeting Date: 06/07/2022  

BACKGROUND
At the May 3, 2022 City Council meeting, City staff presented a workshop discussion regarding the rising printing costs and paper supply concerns for the Schertz Magazine, the city’s in-house monthly publication. It was mentioned that the current printing contract would be expiring in September 2022, unless the printer chose to extend the current agreement.

On May 18, staff received an email from the printer notifying the City that they are choosing not to extend the current agreement. This means that to continue printing the publication, staff will need to move forward with an RFP for printing services.

To provide Council with several options and cost comparisons, staff is going to expand the scope of RFP to include multiple options:

Option 1: Monthly Format – this will keep the publication as is – 12 issues (one per month) at 48 pages
Option 2: Reduced Issue Quantity – will reduce the number of issues to 6 (one issue every other month) at 48 pages
Option 3: Reduced Page Count – will keep at 12 issues (one per month) but will reduce the page count to 32 pages
Option 4: Reduced Issue Quantity and Page Count – will reduce the number of issues to 6 (one issue every other month) and reduce the page count to 32 pages

Pricing is also being requested for both 80# and 60# paper with each option.

The RFP was published on May 31 with the submittal deadline of July 7. Staff will come back to Council at the August budget retreat to review the outcome of the RFP and to discuss the options for the magazine going forward.

Additionally, outside of the RFP for the printing contract, staff will be looking at ways to increase advertising revenue (through rate increases, targeted marketing, etc.) to help close the gap for the overall magazine cost.

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